Google ADD Expert

Years of Experience 6 months – 2 year experience in Google ADD

Job Role &
Responsibility

 Campaign Support: Assist in managing Google Search and Bing Ads
campaigns.
 Lead Generation Focus: Support in optimizing campaigns aimed at
reducing CPL and improving lead quality.
 Tracking Assistance: Work with GTM and GA4 under guidance to
implement tracking setups.
 Landing Page Insights: Help audit landing pages and gather user
behavior insights.

Skills:

1. Search Campaign Execution (Assisting Senior Specialist)
 Support in creating and managing Google Search & Microsoft (Bing)
Ads campaigns.
 Perform keyword research, including negative keywords
management.
2. Tracking & Technical Support
 Assist in setting up basic tracking via Google Tag Manager (GTM)
under supervision.
 Help test tags, triggers, and conversions for accuracy.