Google Add Expert

Years of Experience: 6 months – 2 year experience

Campaign Support: Assist in managing Google Search and Bing Ads campaigns.

Lead Generation Focus: Support in optimizing campaigns aimed at reducing CPL and improving lead quality.

Tracking Assistance: Work with GTM and GA4 under guidance to implement tracking setups.

Landing Page Insights: Help audit landing pages and gather user behavior insights.

Google Search Ads

Keyword match types

Negative broad match

Audience targeting